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Quinn Leyland | Colliers | Vancouver

Quinn Leyland

Director, Marketing Studio | Canada

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About

Professional Summary

Quinn leads Colliers Canada’s in-house marketing production studio, with a geographically distributed team of over 20; responsible for balancing the creative vision and objectives with running an efficient and effective team. Quinn's focus is on the strategy, design, execution and operations of the studio’s work management processes, service level agreement, marketing content databases, marketing automation solutions, and tracking performance in order to plan, report, and conduct analyses.

Previously Quinn played a key role in the strategic positioning of Colliers Vancouver as a knowledge and service leader through the development and implementation of key marketing and communications initiatives for three years. She contributed to Colliers’ success through the implementation of key programs that enhance Colliers’ ability to gain and maintain market share.  Her areas of focus were marketing execution, communications, proposal development and management and lead a team of marketing professionals. She ensured that marketing programs are aligned with business goals and are consistent with Colliers’ core values.

Before that, Quinn was responsible for planning, managing, owning and driving the overall strategic direction for all digital marketing objectives and social media efforts for the Colliers brand in Canada for over five years. As well as managing the six key pillars of our digital platform: content creation, SEO optimization, promotion, conversion, analytics and site development, with the ultimate goal of delivering more leads and driving greater client engagement.

Accomplishments

Colliers Service Excellence Award Nominee | April 2017

Colliers Service Excellence Award Nominee | April 2016

Colliers Performance Digital Marketing Certificate | June 2015

Colliers Service Excellence Award Nominee | April 2015

Colliers Americas Conference - Innovation Award Nominee | February 2015

Colliers Service Excellence Award Nominee | April 2014

Google Analytics Academy: Platform Principles Certification | March 2014

Instrumental in managing and launching the new collierscanada.com | November 2013

Project Managed the launch of the 2nd Edition of Great Companies Need Great Spaces Video | Client Feature: Dentons Canada LLP | November 2013

Google Analytics Academy: Digital Analytics Fundamentals Certification | October 2013

Education

Bachelor of Technology, Ryerson University | Toronto, ON

Services

Skills

Digital Marketing, Project Marketing

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