About
Professional Summary
As the Senior Director, Corporate Communications I Canada, Pamela leads and motivates the team responsible for executing external and internal communications, ESG and diversity and inclusion strategies. She provides leadership to the communications team and advises senior leadership to ensure the successful execution of communications strategies and objectives. With more than 20 years of experience working with national and global media outlets, Pamela understand the importance of building relationships and developing consistent messaging to elevate and protect Colliers' brand.
A key part of the National Marketing and Global Brand & Communications teams, Pamela is responsible for developing & implementing internal and external communications strategies for Colliers Canada to:
• develop and ensure consistent messaging across all business lines - brokerage, real estate management services, Colliers Project Leaders, Valuations and Advisory, Strategy and Consulting Group, and shared services;
• enhance and protect the Colliers brand and reputation through proactive media relations, issues management, and crisis communications, serving as a spokesperson for the company with media;
• engage our people from coast to coast - developing creative communications plans, and communicate cohesive messaging across internal channels to foster a diverse culture based on inclusion and equality.
Accomplishments
Moderator, International Women's Day Breakfast Seminar
Speaker, Diversity, Equity and Inclusion Conference, Greater Vancouver Board of Trade
Communications lead on National COVID response task force and Return to Office core team
Communications Pillar Champion of Colliers' award-winning North American Diversity and Inclusion Program
Global ESG program Regional Steering Committee, Canada
Education
Bachelor of Arts (Hons), English - Saint Mary's University, Halifax, NS
Bachelor of Public Relations - Mount St. Vincent Univesity, Halifax, NS
Services
Skills
My Team
My Team
Michelle oversees Colliers Canada’s content program, conceptualizing and creating strategic campaigns and materials that reach target audiences via optimal channels, and meet project, client and business objectives. Collaborating with internal experts, clients and content partners, she develops content that elevates the brand, further positions the company as an industry thought leader, and provides Colliers, its people and its clients a competitive advantage.
In her previous role as Communications Manager, Michelle oversaw the Canadian business' internal and external communications, content strategy for client-facing collateral, and PR program.
Lex Perry is responsible for marketing, communications and research for Colliers in Canada.
A bona fide innovator and outstanding communicator, Lex has a demonstrated track record of successfully designing and implementing effective marketing, communications and research programs for Colliers and for properties in all asset classes.
Under Lex's leadership, Colliers Canada has developed a world-class research and marketing platform to accelerate the success of its people and clients, culminating in the organization winning 37 International Property Awards in the last decade, for its property marketing, website and organizational marketing.
Lex is passionate about building successful teams and driving change to improve organizational performance. He achieves these through understanding people’s motivations, constantly adapting his approach and persistently pursuing objectives with a high level of energy.
Outside of Colliers Lex serves as President of the BC American Marketing Association, BC's leading industry association for marketing professionals.
2018 - Current Vice President Marketing, Communications and Research - Canada
2009 - 2018 Director Marketing and Communications - Canada
2007 - 2009 National Marketing Manager - New Zealand
2003 - 2007 National Marketing Manager Office & Retail Leasing - Australia
Karina is a full-stack marketing professional with 4+ years of experience in developing marketing strategy, launching digital campaigns, social media management, content creation, graphic design, and project management.
She graduated from Simon Fraser University with a B.A. Degree in Communications and holds Certificates in Digital Marketing and Web Development from BrainStation.
A strategic and operational champion, responsible for the execution of major digital projects and the optimal operations of Colliers web presence. Developing and delivering an optimal digital strategy that addresses emerging digital realities and opportunities. An advocate for technologies that deliver enduring and emerging business needs.
Aldo Stephanus is a Senior Manager, Digital Marketing for Colliers Canada. He has a technical background in SEO, PPC, social media, digital strategy, content creation, and data analytics. Prior to joining the team, Aldo worked at Altus Group as a Digital Marketing Strategist, managing the global website, search and social campaigns, and conversion funnels. Aldo had also worked at a global digital agency (Ayima) in a similar role, leading digital campaigns and website optimization.
In his role, Aldo manages Colliers' digital marketing strategy and helps establish a stronger digital footprint for the Canadian business. Aldo works closely with the local and global marketing team and business leaders to enhance the company's digital presence and generate business through various digital channels.
Aldo holds a Master of Management from the Sauder School of Business at the University of British Columbia, in addition to a Bachelor of Science from the University of Minnesota. He has also completed a Front-End Development Certificate from Lighthouse Labs.