Senior Vice President & Managing Director, Workplace Advisory
Cathy brings 25 years of experience collaborating with clients to help them leverage the workplace as a strategic asset to attract, retain & engage top talent, enhance business performance, build culture and manage cost. She has advised organizations across the globe and across industries on new ways of working, employee experience & wellbeing, workplace transformation, change management, sustainability, and real estate optimization.
Prior to joining Colliers, Cathy worked for RBC as the head of Global Workplace Strategy and Design in the Corporate Real Estate group. She led a team of strategists and designers and was responsible for workplace strategy and the design programs for office and retail, for the bank's 24M square foot portfolio. Cathy developed the 'Workplace of the Future', a global strategy and program to transform RBC workplaces -- to enable organizational objectives, enhance the employee work experience, and optimize the real estate portfolio. She used a design-thinking methodology to engage employees, gather data and insights and gain executive alignment. Cathy implemented a measurement process to assess and quantify the effectiveness of the workplace programs and to gather key learnings to apply for continuous improvement. These initiatives have laid the foundation to support the future of work and the workplace at RBC.
CoreNet REmmy Award: RBC AI Workplace, MaRS Discovery District
Industry speaking engagements:
- Canadian Real Estate Forum - Strategies for Productive Workplaces
- WORKTECH - Workplace and the Employee Experience
- Metropolis Magazine – Employee Engagement in a Digital World
- Oxford Properties - Workplace Innovation Challenge
- IFMA Facility Fusion - The Evolution of the Workplace
- Bachelor of Science, Business Administration
- PROSCI Organizational Change Management, Executive Program
- LEED Green Associate
Senior Vice President & Co-Managing Director, Workplace Advisory | Canada
Robyn Baxter is a client focused, results oriented workplace strategy leader with over 30 years of experience developing effective workplace, change and engagement strategies.
Robyn is skilled in developing long term solutions and engaging executive leaders, with a focus on delivering business value. She and her team investigate the intersection of individuals and their workspaces to help clients make workplace investments that will accelerate business processes, enhance employee experiences, and advance technology integration. She facilitates research and engagement methods that lead to evidence-based decisions.
Her approach is science-based, data-driven and grounded in empathy and connection. With expertise in design-thinking, she makes a difference by lending creativity and curiosity to solve complex problems. She encourage her clients to take an active role in defining workplace solutions and measuring their own success. Her inclusive approach produces alignment across the organization and an actionable path forward. The result is a transformative experience unlike any other.
As an experienced coach, she facilitates courageous conversations, drives continuous innovation, and builds the necessary knowledge and skills in herclients so that they can move forward with confidence.
Vice President, Workplace Advisory
Sarah Bramley is an experienced strategy and change consultant focused on aligning the user experience with business drivers and organizational culture. Sarah applies design thinking concepts in innovative ways to uncover patterns and needs, driving the development of thoughtful, creative solutions.
Sarah has managed client relationships with projects across North America, navigating complex organizational structures and multi-stakeholder situations and providing a consistent, streamlined experience for client teams.
Vice President, Workplace Advisory
Rachel Jefferies is a proven change management professional with over 20 years’ experience working across all industries and sectors. Rachel has led and delivered change management, communications and training for a range of workplace transformation initiatives both as an internal leader and as an external consultant. She is highly skilled in senior leadership alignment and change management -- identifying stakeholders and managing needs, assessing and planning for change impacts, implementing comprehensive communication plans, fostering cross-functional collaboration, and leading geographically disperse teams.